Americans Believe in Climate Change More Than Global Warming

Would an environmental disaster by another name be taken more seriously? Apparently the answer is yes. New research shows that Americans are more likely to be skeptical about 'global warming' than about 'climate change'. I think many people have intuitively known this for some time, but a study coming out of the University of Michigan, to be published in Public Opinion Quarterly, gives us some stats on how important language can be on this issue.

Of the 2,000-something US adults surveyed, 74% of people thought the issue was real when it was referred to as 'climate change', but that drops to 68% when it's termed 'global warming'. Perhaps not a huge difference, but significant.

Source: TreeHugger