How The Ricoh Solar and Wind Powered Eco-Board at Times Square, New York Works

For Ricoh the decision to follow an eco-friendly path was taken over 30 years ago. And it's a path that has resulted in the company being listed, for the fourth year in a row, as one of the 100 most sustainable corporations in the world.

To celebrate this achievement and further our focus on sustainability, Ricoh has pioneered New Yorks first billboard to be powered by 100% natural resources. By the wind and the sun, to be exact. While other billboards may deliver a message, our billboard is the message. And it's a message that will reduce CO2 usage by 18 tons over the next year, compared to traditional billboards.