With summer just around the corner, people are wondering how to save electricity following the 3.11 earthquake and tsunami that knocked out some of Japan’s power supply. Big corporations and brands have already announced some measures, such as shutting down offices for long summer vacations, plus we are starting to see eco products designed with this kind of thinking in mind. But it is also a case of every individual consumer doing his or her bit.
A new Japanese web magazine is now offering free tips for conscientious housewives to prepare for what summer may bring. Setsuden Shufu no Tomo (literally, “energy-saving housewife friends”) has sections specifically on tactics for the summer season, though it also includes ideas for how to save gas and water.
Source: Japan Trends
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